Saturday, November 14, 2009

blog 2: digital marketing research and planning; partners in crime



Digital marketing research, and planning is very important in doing digimarketing. as i read the book of digimarketing, it says that without these two, doing digimar
keting is not quite possible.

Research is the foundation of all studies. Without this, you cannot go with the new trends in different fields.

There is even a site about having an international workshop in order for practitioners
and experts to have a meeting and talk about the new researches about digital marketing.

but there are
sites too that do not really focus on the experts, they also give trainings and other stuff for the newbies.

marketing research and planning are partners, without the other, it will be impossible to implement the other.

according to the book, if you really researched on things, and collected all the data, but did not implement the planning of what will you do with them, it is not really going to be successful. planning is what you should do first to make us of your data. you should
first plan on what will you do with your collected data. like for example, in the registrations to become a member of a site, customer will put information about him/her. some customers do not like long registration process, so before making that step, you should first make sure that the information that the customer will put is important. like for example, you really don't need to know if the customer is married or not, so why should you put that part in your registration, something like that.



one of the sites that i have read, said that there are steps in making a digital plan. first you should decide first on what is your goal in doing that kind of marketing so that you will know on where you are going.. and the last step is that be patient, because doing digital marketing takes time.

so, without this two, digital marketing and research planning, your digital marketing will be impossible. the two are always together.

ayel_ayel08 -- ayel bulatao
http://jazmine-myblogs.blogspot.com/ -- jazmine macalalad
napemarketing -- nap primavera
nicoonemarketing.blogspot -- nicolo idquival

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