there are so many ways in doing marketing. one of the best ways is through the internet. using online marketing is very popular nowadays, because so many people are using the internet, not only for business, but also for leisure.
social-networking sites are very popular. it is one of the reasons why people use the internet. to meet friends, to play different applications, to keep in touch, etc.Facebook, is one of the favorites because of its different applications. this is one of the choicest ways to market products because marketers can put advertisements and pictures there. many are using the facebook, so many will see the product or service that the marketer is offering. another is the friendster. even if it is not that popular like facebook, it is still being used by different people. they are checking it when there is a new notification in their email.
another way is the email marketing. the marketer can send the advertisement to different users of email, and with that they can forward it to another group of different users. this way, the service or product to be offered will spread throughout the community.
another is through blogs. if people will be satisfied with the marketers product, most probably, they will blog it. and many people are reading blogs with different purposes. as long as the product is good, it will be known.
it is also very popular to search products and services using the search engines like google and yahoo. users tend to look for different products using these search engines. it is good if the marketer's product will be in the first page and first line of the search so that it will be sure for the customer to click on it.
different ways to market are now being done, but the product or the service should be good because it is what the consumers want. if it is not worth it, then marketing technologies will not be very useful for the marketer because people might not talk about it or they will just choose different marketers that offer the same product. so, products should be improved first.
Technology is very fast changing. before, it only allows users to retrieve information, but now, with the new application, web 2.0, users can now interact with other users. for information sharing, collaboration, social and business connection, etc on the world wide web.
It is easier now to market on 2.0 because the web technologies is offering richer and more interactive methods for midsize businesses.
compared to the traditional way of online marketing for businesses, web 2.0 is more flexible and affordable for small companies.
another is that the advertisement through social networking sites and blogs should always be updated, in this case, the marketer is also updated on what is new in his field.
and, the service of tracking the customers' behavior via web made the task of measuring the results simple.
marketers now use web 2.0 as a tool for them and for their customers to collaborate on product development, service enhancement and promotions.
marketers should let consumers invite other consumers to try their product/service. another is that, marketers should give consumers a reason to participate, like money/product rewards. marketers should also listen, or sometimes join on the conversations about the company outside their site. because people might be saying different things outside their site. they should be open, even if it is positive or negative. maybe they should improve or develop their products, or something like those.
marketers should not just sell things anywhere and anytime they want as long as there is a customer. as a marketer, they should listen to their customers' ideas, because they are not only an audience of their advertisement, but without them, the company will be nothing.
let all the consumers talk about what they want for the marketer's product. it will help them to improve and to gain more customers.
marketers should be open to take risks and to new things.
in this case marketers should have an affiliate in endorsing their sites/products. in order for them to gain more customers that do not know the site. this will also help them by letting people be aware of the site.
people are also, (always) searching using google or yahoo, just make sure that the site will come out if a keyword that is related to their product will be typed. so that, there is a great possibility that consumers to visit the site.
With the new technology, it is easier for marketers to sell their product/service. but it is also easier for consumers to purchase products, so the competition is still as it was before. so, strategy is still a big factor.
Digital marketing research, and planning is very important in doing digimarketing. as i read the book of digimarketing, it says that without these two, doing digimarketing is not quite possible.
Research is the foundation of all studies. Without this, you cannot go with the new trends in different fields.
There is even a site about having an international workshop in order for practitioners and experts to have a meeting and talk about the new researches about digital marketing.
but there are sites too that do not really focus on the experts, they also give trainings and other stuff for the newbies.
marketing research and planning are partners, without the other, it will be impossible to implement the other.
according to the book, if you really researched on things, and collected all the data, but did not implement the planning of what will you do with them, it is not really going to be successful. planning is what you should do first to make us of your data. you should first plan on what will you do with your collected data. like for example, in the registrations to become a member of a site, customer will put information about him/her. some customers do not like long registration process, so before making that step, you should first make sure that the information that the customer will put is important. like for example, you really don't need to know if the customer is married or not, so why should you put that part in your registration, something like that.
one of the sites that i have read, said that there are steps in making a digital plan. first you should decide first on what is your goal in doing that kind of marketing so that you will know on where you are going.. and the last step is that be patient, because doing digital marketing takes time.
so, without this two, digital marketing and research planning, your digital marketing will be impossible. the two are always together.
Nowadays, even children already know what they want, not only candies, but also some other stuff like clothes. But, unfortunately, some parents do not want their children roaming in malls, supermarkets and department stores alone. And sometimes, kids do not want to be with their parents while shopping because their parents will be the ones who will choose the things that they will buy.
And so, technology had an idea of getting online stores like for example E-bay and Multiply. People can sell through internet, and people can buy through internet.
This new way of marketing product is really effective because like for example the kids who want to buy items, they don’t need to go to the department stores, rather, they will just check their computers for new products, and it will be delivered.
This online transaction do not only benefit children and their parents but also busy people who travel a lot, always have meetings and people who have no time to visit malls just to find what’s new. For them, there’s no need to go to department stores in order to buy their needed suits or gadgets. In this case, not only the buyers are happy because, advertisers can now put their ads in the internet, they don't need to print posters or anything, and sometimes, they don't even need to rent a place to sell their products. And for those companies who already have their stores and outlets, they can advertise their products easily and almost anyone can access it.
The new way of marketing is also promoting good customer relationship because sometimes, buyers and sellers can transact 24/7.
It is easier to search in the internet using search engines like google, and yahoo. People will just type their needed product in these engines, and then, hundreds or thousands of results will come out. it is a good way to choose one's desire.
This is very a good idea for marketers, because as studies shows there are more people who surf the internet than reading famous magazines. there are more people accessing the internet than watching televisions. that's why, it is a good idea for the advertisers to put their ads in the internet.
Now, with this high technology, with internet, in just one click, you can easily get the needs and wants of your life.
My name is Pauline Faye Santos. I am "obviously" a girl. I live in Bel-air subdivision, but I really came from Isabela. I am half Ilocano, and half Kapampangan. Now, I am living with my cousins. And I am happy being there. But I also miss Isabela, and my friends, and my family. It is a lot different here. Because, Laguna is more modernized than Isabela. I like both places.
I am taking up, business entrepreneurship, now, i am in my third year. I really hate math. That is my weakness, numbers, that i sometimes complicate things even if it is really really simple.
It is good, that E-Market is not really math. It is like about internet. Hearing the name of the subject is somewhat boring, but because of my classmates it seems fun. It is all about business and stuff using the internet. Online selling, online buying and all kinds of Online trading.
All in all, it seems fun, but we need hard work to pass it. I think the exercises that was given to us is quite hard or it is just confusing.
About my school, de Lasalle University-Canlubang... Yes, its far, it is in Binan Laguna. It is near a forest and a river. It is somewhat province, but it is not. There are few students here, and they are still improving it. But, of all these things, I think it is a good school because I really am learning. The real value of being in a school is here.
there are so many ways in doing marketing. one of the best ways is through the internet. using online marketing is very popular nowadays, because so many people are using the internet, not only for business, but also for leisure.
is one of the favorites because of its different applications. this is one of the choicest ways to market products because marketers can put advertisements and pictures there. many are using the facebook, so many will see the product or service that the marketer is offering. another is the friendster. even if it is not that popular like facebook, it is still being used by different people. they are checking it when there is a new notification in their email.
marketers product, most probably, they will blog it. and many people are reading blogs with different purposes. as long as the product is good, it will be known.
